Many end up on the herbivore track due to concern or disgust about the abominable treatment of animals these days particularly in factory farms.
None of us wants to see the horrific treatment that animals are subjected to for our benefit.
I know I certainly don’t.
But I think it is important for all of us to understand how animals are treated so that we can make a conscious choice.
The treatment of farm animals in this country is unacceptable.
We aren’t asking the simple and important questions and humans are very detached from how our food arrives on to our table.
The animal protection movement is growing in Australia and elsewhere around the world. Research in the UK shows that concern for animal welfare is the top reason for people considering diet change away from animal products, ahead of saving money, food quality/safety, health and environmental concerns.
In Australia, many people are voting with their forks after seeing coverage of live export atrocities and shocking footage from farms and slaughterhouses.
Increasing numbers of people are making the connection, and embracing veganism as a daily stand against the use of other sentient beings for human ends, as part of a movement for a kinder world.
The success and growth of NGOs and campaigns such as Animals Australia, Meat Free Week, Animal Liberation Victoria’s popular Vegan Easy Challenge, and awareness-raising by faith groups are further testament to the cultural shift that is taking place.